Superior Plumbing – Case Study

Superior Plumbing – Case Study

REVENUE GROWTH + LEAD GEN BREAKTHROUGH

REVENUE GROWTH + LEAD GEN BREAKTHROUGH

 

A California plumbing company stuck at flat revenue for three years -frustrated, barely breaking even, no growth despite steady effort.

Referred by another plumber, they partnered with us for modern digital marketing.

In our first year, we drove $500,000 in additional revenue – a massive leap that reignited growth and positioned them for scaling to the next level.

“Very happy client. Now we’re looking to scale them to the next level.” – Quist Marketing Team

Superior Plumbing San Jose Logo Large
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superior plumbins plumber Leaning on the van

Superior Plumbing Growth Project

To break the revenue plateau and fuel scalable growth, we implemented a targeted performance marketing engine:

  • Multiple Local SEO locations optimized for key California service areas
  • Google Ads management for high-intent search traffic
  • Google Guaranteed setup and management to build instant trust and priority placement
  • Conversion-focused tracking and optimization to capture and nurture qualified leads

PROJECT

Revive a stagnant plumbing business with consistent lead flow and revenue growth Superior Plumbing was flat for 3 years – strong fieldwork but no scalable growth. Goal: build a reliable digital engine with multi-location presence, high-intent traffic, instant trust signals, and full tracking to turn searches into booked jobs.

CHALLENGES

Flat revenue for 3 years; no marketing traction; tough local competition Relied on inconsistent referrals. Weak online visibility missed urgent searches. High competition buried them in results. Low trust caused hesitation. Poor lead quality wasted time. Unpredictable cash flow limited hiring and expansion.

APPROACH

Build instant trust and capture high-intent traffic quickly Use Google Guaranteed for credibility badge and top placement. Run targeted Google Ads for emergencies and services. Optimize multi-location Local SEO for maps and organic. Track calls/forms to measure and refine ROI. Focus on high-value jobs for faster payback.

EXECUTION

Multi-location Local SEO, aggressive Google Ads, Google Guaranteed launch, full-funnel optimization Optimized multiple Google Business Profiles. Launched/managed Google Guaranteed with review focus. Ran targeted Ads with call extensions and negatives. Built conversion landing pages. Added call tracking, form analytics, and lead nurturing. Adjusted weekly for performance.

IMPACT

$500,000 revenue increase in first year; breakthrough lead volume; positioned for aggressive scaling Qualified leads surged, calendars filled consistently. $500k added revenue from higher volume and better jobs. Lower cost per lead via improved trust/conversions.

Owner moved from survival to growth: hired techs, expanded radius, planned new locations. Marketing now delivers predictable, scalable pipeline.

TAKE CONTROL OF BUILDING YOUR BUSINESS

Don’t stay stuck, let leads come to you. Contact us today to see how we can drive real growth for your plumbing or home services company.